The Brief

Elevating a Global Gaming Brand

Aristocrat, a world leader in gaming content and technology, needed to revamp their web presence. The goal was to create a top-tier digital experience showcasing their innovation while making content management straightforward for their team.

The challenge: deliver an engaging, scalable website that could evolve alongside the brand’s growth.

What I Delivered

Collaborative Prototype-to-Production

I worked alongside Aristocrat’s stakeholders and in-house designers, leading the prototyping and full frontend development.

Design

  • Wireframe prototyping in collaboration with in-house team
  • Interactive elements including videos, dynamic icons, and animated text
  • Flexible design system adaptable to evolving brand colours and layouts

Development

  • Custom frontend build (HTML, CSS, JavaScript)
  • Content Management System integration for easy updates
  • Interactive scrolling and visual elements
  • Scalable architecture for future growth

Outcome

Live Global Presence

Result: A refreshed web presence that balances interactivity with ease of maintenance—demonstrating Aristocrat’s commitment to innovation while remaining simple to update.

More Work